Back to Events

Learning Lobby: Actionable Insights for an AI-Driven World

Designed for hospitality owners, managers, sales & marketing.

Tuesday, December 15
Holiday Inn Hotel & Suites - 2:00 PM to 3:30 PM

AI in Travel Marketing:

UNDERSTANDING YOUR AUDIENCE - Having a strong understanding of your target audience is critical. From who they are and where they originate to what media they consume and what impacts their travel decisions.  

AUTHENTICITY - Authentic branding is more important than ever. Hear why it is necessary to create an emotional connection with travelers. 

ARTIFICIAL INTELLIGENCE - Understand when to leverage AI--and when not to--within your marketing efforts.